2023: Southpaw’s Year in Review – Southpaw Insights

2023: Southpaw’s Year in Review

As another calendar year rolls over, the Southpaw Insights team is excited to share our annual recap!

Infographic of 2023

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Winning Hearts and Minds: The Power of Inclusion and Authentic Communication

In our latest blog post, we explore intersectionality and outline ways to make research more identity-aware and messaging more authentic.

Featured Case Study: Building Empathy with Consumers

A national food company sought to connect with their core consumers to foster genuine empathy.

Southpaw’s 2024 Wrapped

Happy new year! 2024 saw Southpaw Insights get to a whole new level with some amazing clients, hard-hitting projects, and fantastic accomplishments.